Printed Promotional Material

Getting your brand known is one of the best ways to build loyalty and increase sales. It can be done through a variety of tactics, and printed promotional material is a popular option for many businesses. Print Marketing Materials Printed promotional material can be in the form of flyers, postcards and posters and come in various sizes and styles. They […]

Challenges Faced by the Commercial Printing Industry

Commercial printing is a huge industry, with roughly 35,000 companies and $90 billion in annual revenue. Some large companies include RR Donnelley and Quebecor World, while most others operate one production plant and employ fewer than 20 people. In fact, the commercial printing industry is highly fragmented, with just 50 of the largest companies holding 30 percent of the market. […]